Marketing Officer

Job Description: Marketing Officer

Job Location: Abidjan, Cote d’iviore

Job Type: Full-time

COMPANY OVERVIEW

Octoplus Marketing Limited is a Marketing, Advertising and Business solutions company. We are focused on creatively engaging consumers/ customers/ end users with memorable experience that impact on brands in our care.

JOB SUMMARY

We are looking to recruit young, smart, and committed individual who has knowledge in Marketing to join our Company.

If you are resourceful, innovative, versatile, analytical, assertive with a problem-solving mindset and interested in joining one of the best Marketing Agency in West Africa, then you are our ideal candidate.

JOB RESPONSIBILITIES:

• Conduct thorough market research to identify trends, competitors, and potential opportunities.
• Analyse consumer behaviour and industry insights.
• Collaborate with the marketing team to develop and implement integrated marketing and sales campaigns.
• Actively engage in sales activities, including lead generation, prospecting, and closing deals.
• Work closely with clients to understand their needs and tailor solutions accordingly.
• Develop strategies to promote products/services effectively.
• Manage and execute digital marketing initiatives, including social media campaigns and online advertising
• Monitor and analyse the performance of digital marketing efforts.:
• Develop engaging content for various marketing channels, including blogs, social media, and promotional materials
• Collaborate with the sales team to align marketing efforts with sales objectives
• Provide marketing support to enhance the sales process
• Assist in planning and executing marketing events or promotions
• Coordinate logistics for trade shows, exhibitions, or product launches
• Utilize analytics tools to track and report on marketing campaign performance
• Provide insights and recommendations for continuous improvement
• Provide excellent post-sales support and address client inquiries.

QUALIFICATIONS:

• BAC in marketing, Business, or a related field
• 1-3 years’ experience
• Previous experience in marketing or sales during school or through internships
• Strong understanding of marketing principles and digital marketing trends
• Excellent communication and interpersonal skills
• Creative mindset with the ability to think outside the box
• Proficient in Microsoft Office tools.

APPLICATION DEADLINE:

4^th March,2024